본문 바로가기

BVLGARI Colors | Seoul Arts Center

JULY 20 – SEPTEMBER 15, 2021: SEOUL ARTS CENTER

The Italian luxury brand Bulgari teamed up with LG to co-host a first-of-its-kind color exhibition at Korea’s famous Seoul Arts Center. BVLGARI COLORS offers more than 190 works of Bulgari showcased, including jewels from the iconic Heritage collection it has been perfecting since the early 1930s. In addition to the jewels, the exhibition features digital artwork from local Korean artists who gained endless inspiration from the striking colors of Bulgari’s unique gemstones. The exhibition stages an enthralling dialogue between jewelry and art, two creative worlds deeply linked by the same process that starts from potent inspiration and culminates with uncompromising execution.

KIM Jongwon

The greatest pleasure of a mankind

Born in Changwon, Korea in 1954, calligrapher Dachun Kim Jongwon continues to explore the aesthetic and social role of calligraphy in Korean society with three elements of characters: sound, form, and meaning. As the primary purpose of oracle bone scripts was invented to communicate with the Gods, the artist believes that the form of all letters has the power of sorcery and cure. In his works, Kim focuses on the formative image of each stroke and the inseparable meaning behind it, which show the inherent spirituality of writing. The red color used in 'Myth 1, 2' is cinnarbar, a mineral paint. In Northeast Asia, this red paint called Gyeongmyeonjusa was believed to have the effect of repelling evil spirits, and was used exclusive by emperors. This red color of the mirror injection symbolizes life, absolute authority, a color that beneficially affects human life and spirit. The red color used in 'Myth 1, 2' is cinnarbar, a mineral paint. In Northeast Asia, this red paint called Gyeongmyeonjusa was believed to have the effect of repelling evil spirits, and was used exclusive by emperors. This red color of the mirror injection symbolizes life, absolute authority, a color that beneficially affects human life and spirit.

Vakki

Cycle of rules and irregularities

Inspired by advertisements and movies of the 1980's Vakki developed her own visual language, throwing questions about life through her practice using various media. The artist used bright and vivid colours, geometric patterns and movements to develop her language, as it was expressed through various media such as graphic design, kinetic art, and interactive installation. Vakki's new work 'The Circulation of Rules and Irregularities' adds the artist's playful imagination to the irregular disorder of nature, revealing visual order and rules with arrangement of dramatic colors, mechanical forms, and patterns. BVLGARI's constant effort of exploring to create beautifully balanced piece of work, and bright-colored art and architecture of Rome play as a powerful source of inspiration.

Other Projects